Digital Marketing Specialist

Job Overview

The Digital Marketing Specialist is responsible for managing the digital presence of brands under the Goldbergs Group of Companies. This role plays a key part in maintaining brand consistency, increasing audience engagement, and optimizing digital content across multiple platforms.

Reporting to the Marketing Director, you will collaborate with designers, photographers, and public relations professionals in a fast-paced environment, working across multiple brands. Strong project management skills and the ability to prioritize tasks effectively are essential for success in this role.

Key Responsibilities Website & Online Directory Management

Maintain and update websites for all principal brands, ensuring accuracy and brand consistency.
Publish SEO-driven blog posts to enhance online visibility and audience engagement.
Ensure all websites feature up-to-date menus, promotions, and company initiatives.
Manage and optimize online directories, ensuring company information, photos, and offerings are accurate and visually appealing.
Oversee all online menus across various platforms, ensuring updates are timely and reflect the latest products.
Maintain organized digital asset libraries, including photos and marketing materials, for internal and media use.

Email Marketing & Digital Campaigns

Plan, create, and distribute regular e-newsletters to customers and stakeholders.
Develop targeted email campaigns to support promotions, events, and company news.

Technology & Digital Strategy

Stay updated on emerging and relevant digital marketing tools, platforms, and technologies.
Research, recommend and help implement new marketing software and platforms.

Qualifications & Skills

Tech-savvy and adaptable to learning new platforms and software.
Experience with GoHighLevel (preferred), Monday.com, WordPress, and CRM tools.
Proven experience in digital marketing, and social media management.
Strong knowledge of SEO, website management, email marketing, and analytics.
Ability to manage multiple brands and projects in a fast-paced environment.
Excellent organizational and communication skills.

Benefits

Dental insurance

401(k)

401(k) matching

Paid time off

Health savings account

Life insurance

Health insurance

Vision insurance

Full time position in office

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SignaturePLEASE READ THE FOLLOWING STATEMENT CAREFULLY AND SIGN

I understand that any offer of employment may be conditional upon certain requirements, a background check, license verification, or other pre-employment requirements.

I understand that I am applying for employment at a particular Goldbergs Group location only. I further understand that completion of this application does not indicate that there are any positions currently open and does not obligate Goldbergs Group to hire me.

I certify that all of the answers given in this application are true and complete to the best of my knowledge and that I have personally completed this application. I understand that providing false or misleading information or omitting pertinent information in my application and/or a job interview shall be grounds for rejection of this application or for immediate discharge if I am subsequently employed.

I understand that if I am employed, my employment will be for no definitive period of time. I understand that my employment may be terminated at-will with or without cause, and with or without notice, at the option of either Goldbergs Group or myself.

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Goldberg is an equal employment opportunity employer, and considers all applicants without regard to race, color, religion, national origin, ancestry, citizenship, sex, pregnancy, age, physical or mental disability, genetic information, service in the uniformed services, and/or any other sex, race, color, religion, national origin, ancestry, citizenship, pregnancy, age, physical or mental disability, service in the uniformed services, genetic information and/or any other protected status, classification or factor, in accordance with the requirements of all federal, state, and local laws. © 2023 GOLDBERGS GROUP

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